Innovation

Are You Prepared to Make the Most of Your Business’ Opportunities?

Are You Prepared to Make the Most of Your Business’ Opportunities?

When businesses start operations, they require a stroke of luck to realize their growth ambitions. With numerous businesses folding shortly after launching, seizing available opportunities becomes critical. In this month’s newsletter, we’ll explore strategies for businesses to better leverage these opportunities. (more…)

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How the Internet of Things Can Transform Your Business

How the Internet of Things Can Transform Your Business

Small and medium-sized businesses (SMBs) need every advantage they can get. The Internet of Things (IoT) offers a powerful way to boost efficiency and drive growth.  Simply put, IoT connects everyday business objects—from machinery and vehicles to thermostats and inventory—to the internet. These connected "things" use sensors to gather data and communicate, often automating actions without human intervention. This creates...

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Are You Using Augmented Reality?

Are You Using Augmented Reality?

By now, you've likely encountered the concept of augmented reality, especially if you're a sports enthusiast watching games on TV. Those seemingly routine lines on the field during a crucial 4th and 1 situation? That's augmented reality (AR) at work, enhancing the visual experience with informative overlays. (more…)

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How Backup Has Gotten Better and Better in Recent Years

How Backup Has Gotten Better and Better in Recent Years

By now, you’ve heard us discuss how data backup is extremely important for every organization. We try to spread awareness of the negative impacts to a business that doesn’t have a comprehensive backup plan in place. Fortunately, data backup has come a long way in the past decade, making it easier, faster, and way more reliable. Let’s take a look...

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The State of Social Media in 2025

The State of Social Media in 2025

Unless you’ve been living completely off the grid, you’ve probably heard of Facebook, Twitter (now X), and Instagram. Most people are on at least one of these platforms—or maybe they’re on TikTok, YouTube, or LinkedIn. Businesses have also relied on these platforms for marketing. But even though these companies are worth billions, people are starting to question whether these platforms...

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What is Zero-Trust, and Where Did It Come From?

What is Zero-Trust, and Where Did It Come From?

  • By Rafiq Masri
  • December 6, 2024
  • Security

Zero-trust is a data protection method that's becoming very popular in the tech world. It’s one of the best ways to keep your business safe from hackers. Let’s discuss how zero-trust started and why it’s important today. (more…)

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Does AI-Generated Content Warrant Copyright Protections? One Artist Argues Yes

Does AI-Generated Content Warrant Copyright Protections? One Artist Argues Yes

You may remember the hubbub and hullabaloo that ensued when Josh Allen, a digital artist, won first place at the 2022 Colorado State Fair’s Fine Arts Competition in the Digital Arts/Digitally Manipulated Photography contest with an image—"Théâtre D'opéra Spatial"—that he had created using AI. Allen continues defending his work, now butting heads with the Copyright Office. (more…)

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Let’s Talk About the “Compressed” 4-Day Workweek

Let’s Talk About the “Compressed” 4-Day Workweek

  • By Rafiq Masri
  • August 30, 2024
  • Business

The concept of a four-day-long workweek is one of the latest trends that businesses of all shapes and sizes are pondering. It has been touted to have significant benefits for both their operations and the employees who carry them out. However, is the “compressed” workweek the route your business should go? Well, as is so often the answer, that depends....

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3 Ways Businesses Are Using Augmented Reality

3 Ways Businesses Are Using Augmented Reality

Technology is usually at the forefront of any major shift in a business’ operations to at least some degree. One interesting technology that has emerged in certain workplaces is augmented reality, or AR for short. Today, we’re considering specific instances where a business can implement AR to surprising benefits. (more…)

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What Exactly Do We Offer as a Managed Service Provider?

What Exactly Do We Offer as a Managed Service Provider?

  • By Rafiq Masri
  • May 13, 2024
  • IT Blog

When we call ourselves a managed service provider (MSP), it still isn’t common knowledge what we mean by that. Perhaps the simplest way to describe our role is to call us an outsourced IT support provider, but even this definition falls short of the value we can offer. To remedy this, we wanted to review what one of our clients...

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